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Landa R. Graphic Design Solutions (Graphic Design Promotion)

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Landa R. Graphic Design Solutions (Graphic Design Promotion)
4th edition. — Wadsworth Publishing, 2010. — 480 p.
This best-selling text remains the most comprehensive how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and applications are stressed with an instructive approach. Known for its thorough treatment of theory and major graphic design applications, this text concentrates on the integration of design principles and elements, providing hundreds of meaningful examples of their interaction throughout.
Historical Timeline.
Fundamentals
Graphic Design: The Basics
Typography
Creativity and the Graphic Design Process
Visualization
Composition
Applications
Posters
Publication Design: Covers & Interiors
Branding
Visual Identity
Package Design
Corporate Communication: Brochures, Annual Reports & More
Advertising
Interactive Design and Motion.
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